Data Quality
Success begins with data quality
Data as the beginning of digital transformation
The quality of your database determines the success of your customer experience.
The concept is present in all phases of the customer life cycle. From recruiting to service delivery, retention, retention, service delivery and up selling y cross selling and the design of a successful customer experience, standardized data recording is the basis for accurate analysis. Without them, a personalized relationship with your customer is impossible. And this is the beginning to achieve a real digital transformation.
Benefits of Data Quality
Clean
Sanitize your already elaborated databases.
Normalize
Normalizes and verifies the postal data, email and cell phone.
Optimize
Create rules to capture new customer data, with a focus on future business improvement actions.
Improvement
Launches massive processes to standardize and enrich records.
Extract
Obtains new data in combination with other Customer Comms tools.
Analyze
Optimize your records for analysis.
Monetize
Increases the profitability of communications.
Legal value
Complies with regulatory obligations.
Data Quality
Services included
Normalize and optimize your databases, correct errors, combine and analyze your data for a better performance of all departments of your company. Save time, analyze and monetize your information.
Data Cleansing
Sanitize and clean your data. Normalizes the records and their fields. Eliminates duplicates.
Data Plus
Enrich your databases with cross-referenced information from qualified external sources such as the INE, the Cadastre, georeferencing, cookies or social networks.
Data Law
Guarantee of regulatory compliance. LOPD-RGPD, LSSI and Robinson lists.
SUCCESS CASES
Find out how other companies improved their data and increased their profitability.
Customer Comms
Data quality improvement for the application of Geomarketing techniques.
The client needs to promote its new products to both existing and potential customers by sending personalized and individualized mailings.
Access the case study
Do you need to improve your company’s data quality?
OTHER SERVICES
