Dynamic communications
Interactivity with your customer
Our dynamic communications solution
Dynamic communications are a new level of relationship with your customers.
This format dialogues with users through attractive, personalized and effective messages that offer simple interactive information based on data that, in other media, might seem complex.
Customer Comms’ dynamic communications solution, with the Communicalia platform, solves brilliantly the needs of your company when it comes to bring to your customers account statements, welcome packs, digital itineraries in the tourism sector, investment funds evolution, annual reports, explanation of offers or balance capture, among many other uses, in an individualized way.
This means a multitude of possibilities both in terms of presenting information specific to each client (prices, conditions, yields, etc.) and taking into account their preferences, both self-selected and determined on the basis of their behavior throughout their life as a client.
The dynamic communications service is of interest to you if you…
- You want to offer your customers information in environments similar to personalized microsites.
- You plan to develop an engaging and personalized customer experience.
- You want to have a channel that approximates the interaction of a face-to-face salesperson.
- You are looking for online and offline measurement of customer interactivity and behaviors.
Main features of our dynamic communication solution for companies
Easily combine interactive graphics with data to create unique and measurable dynamic communications experiences.
Connection and integration of content in video format.
Integration of response channels.
Measurement of results with customized reports.
Integration with the Communicalia platform for sending and analyzing interactions.
Do you want to incorporate our dynamic communications solutions into your marketing actions?
Frequently asked questions about the dynamic communications service
With dynamic communications you will be able to “dialogue” with your customers through attractive, highly personalized and very efficient messages, which allow the presentation of data in an interactive and very understandable way that in other formats could seem complex. It is a highly recommended support for communication elements such as account statements, welcome packs, digital itineraries in the tourism sector, investment funds evolution, annual reports, explanation of offers or balance capture. Dynamic communications are indicated to offer personalized information, in an attractive way, to customers, and to do so in line with their preferences, chosen by the users themselves or “learned” by the systems based on their interactions.
Dynamic communications can include all types of information, but are particularly suitable for complex data that can be presented in a simple way thanks to interactive design. For example: account statements, welcome packs, digital itineraries in the tourism sector, evolution of investment funds, annual reports, explanation of offers or balance capture, among others.
Our Communicalia platform offers a powerful and easy-to-use environment to design, segment, personalize and send dynamic communications, even with the participation of several departments at the same time. Communicalia also has the necessary tools to return measurement, analysis and interaction study reports. In addition, this solution is easily integrated into the companies’ own systems.
All sectors can benefit from the use of dynamic communications, but especially those that send complex information to their customers and users. To name a few: finance, insurance, energy and utilities, healthcare, telecoms…
If you want to take advantage of the benefits offered by dynamic communications, please contact us so that one of our specialized consultants can explain the possibilities of this communication support and study the best solutions for your particular case and the objectives you are pursuing.