Insurance Week is here (organized by INESE, February 15-17 at IFEMA Madrid) and, with it, a new opportunity to meet in such uncertain times as the ones we are living in. This year we led the session Transformation of communications and reliable transactions in the insurance sector. Here we tell you a little more about the event, but write down the essentials: it will be held on Wednesday, February 16, from 12:00 to 13:30. Are we counting on you?

Today, one of the challenges facing the insurance industry is to offer confidence to its clients in the face of uncertainty. Reliable communications and transactions lay the foundation for this trust and help to significantly improve the customer’s experience and, therefore, their relationship with the insurance company.

Insurers operate in an ever-changing regulatory environment. The implementation of European regulations applied in the sector, such as the RGPD, eIDAS or IDD, among others, condition the digital and operational transformation of the business. They also shape the relationship with customers and employees, with whom contact is increasingly remote, multichannel and multi-device. Regulatory compliance has become a major day-to-day factor in avoiding increasingly heavy penalties.

We will talk about all of this during the session, with experts such as Elena Madrid, Director of Operational Intelligence in the Strategic Transformation Area at MAPFRE and Alonso Hurtado, lawyer, IT & Compliance partner at ECIJA. In addition, we will tell you how our CertySign platform helps you with regulatory compliance while optimizing the customer experience. As always, we look forward to hearing your questions and comments.

Want all the details? Here is the agenda for our next conference, which you can also consult on INESE’s website.

12:00 Welcome and moderation of the session.
Vicente de los Ríos. CEO of Líderes y Digitales, director of the Digital Transformation Executive Program of the Escuela de Organización Industrial.

12:05 Opening.
Javier Echebarria. CEO of MailTecK & Customer Comms.

12:10 The figure of the trusted service provider.
Alonso Hurtado. Partner IT & Compliance, ECIJA.
What is a trusted service provider? What do trustworthy communications and transactions bring to the insurance industry? Digital Identity: how does it affect processes?

12:25 Digitalization 3.0: key lever of operational transformation.
Elena Madrid Bravo de Soto. Director of Operational Intelligence in the Strategic Transformation Area at MAPFRE.

12:45 CertySign: taking control of communications and reliable transactions.
Teresa Arandilla. Commercial Director of Legal Communications.
CertySign platform capabilities. Integration with other company systems (e.g. Salesforce). Real use cases.

Moisés Fimat. Product Owner CertySign, Customer Comms.
CertySign platform demonstration.

13.05 Round table / questions

13:30 Closing of the day

Remember that in order to attend our conference you must register for Insurance Week. If you are a professional of the sector, you will be able to do it for free with the code that we will provide you if you contact us showing your interest (

If you already have our code, sign up at

We remind you that parking for the event, inside the Norte-IFEMA Convention Center, is free of charge for Insurance Week attendees. For more information, visit INESE’s website.

Are you a professional in the sector? Write to us and come for free to the Insurance Week 2022