In an increasingly digital world, it might seem that paper is becoming less relevant. However, physical communications are still necessary for reasons that go beyond tradition. Digital saturation, the need for accessibility for the elderly and bridging the digital divide are factors that keep paper as an essential channel to ensure inclusive and effective communication.
But how can we continue to use paper without compromising the environment? The answer lies in sustainable sourcing.
What does sustainable sourcing mean?
It consists of selecting materials and suppliers that meet environmental and ethical criteria. In the case of paper, this involves:
- Recognized certifications: FSC and PEFC are the most widespread, and ensure responsible forest management.
- Recycled paper: an option that gives fibers a second life, reducing pressure on natural resources. Recycled paper can be with or without FSC or PEFC certification.
- Transparency in the supply chain: knowing where the paper comes from and how it was produced.
The objective is to obtain and use paper in a conscious and responsible manner.
Our commitment: Preferential use of certified paper
By 2025, we will achieve 86% FSC or PEFC chain-of-custody certification for the paper we purchase. These certifications guarantee that the paper comes from responsibly managed forests, where environmental, social and economic criteria are respected. They also ensure the traceability of the material from its origin to the final product.
This is not just an internal fact, it is a guarantee for our customers. By choosing certified suppliers, we reduce the risks associated with deforestation and promote practices that protect biodiversity and local communities in the timber’s places of origin.
Positive impact for customers and society
Sustainable sourcing contributes to the Sustainable Development Goals (SDGs), especially with regard to the responsible management of natural resources and the protection of ecosystems. Opting for certified or recycled paper supports forest conservation and promotes a more balanced economy.
How can your company choose more sustainable communications?
There are two simple options that make a difference:
- Request recycled paper for your shipments.
- Choose FSC or PEFC certified paper to ensure a responsible chain of custody.
Small changes that add up to big impacts.
In short, paper is still necessary, but its use must be responsible. Our commitment to sustainable sourcing is firm and transparent, because we believe that sustainability is not a trend: it is a shared obligation.
