{"id":36669,"date":"2025-07-28T12:40:37","date_gmt":"2025-07-28T10:40:37","guid":{"rendered":"https:\/\/mailcommsgroup.com\/?p=36669"},"modified":"2026-06-23T16:38:25","modified_gmt":"2026-06-23T14:38:25","slug":"a-identificacao-digital-como-pilar-do-mercado-digital-unico-europeu","status":"publish","type":"post","link":"https:\/\/mailcommsgroup.com\/pt\/blog\/a-identificacao-digital-como-pilar-do-mercado-digital-unico-europeu\/","title":{"rendered":"Identifica\u00e7\u00e3o digital no Mercado \u00danico Digital Europeu: eIDAS 2.0, EUDI Wallet e setores regulamentados"},"content":{"rendered":"

[vc_row type=”grid” css=”.vc_custom_1547557263471{margin-bottom: 0px !important;padding-bottom: 0px !important;}”][vc_column dp_animation=”” el_class=”El nuevo reglamento europeo obliga a recabar el consentimiento expl\u00edcito para el tratamiento de los datos de car\u00e1cter personal” font_color=”#81d742″][vc_single_image image=”37700″ img_size=”full” css=””][vc_raw_html css=””]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”grid” css=”.vc_custom_1679050935288{margin-top: 0px !important;padding-top: 0px !important;}”][vc_column dp_animation=”” css=”.vc_custom_1547557427896{padding-top: 0px !important;}”][vc_empty_space height=”80px” css=”.vc_custom_1740562626171{margin-top: -70px !important;}”][vc_column_text css=”.vc_custom_1782219172300{padding-top: 50px !important;padding-right: 50px !important;padding-bottom: 50px !important;padding-left: 50px !important;background-color: #F2F2F2 !important;}” dp_animation=””]\u00cdndice <\/strong><\/span><\/p>\n

    \n
  1. Introdu\u00e7\u00e3o: A Europa a caminho de uma economia digital sem fronteiras<\/a><\/li>\n
  2. A identidade digital como infraestrutura cr\u00edtica<\/a><\/li>\n
  3. Impacto econ\u00f3mico do MUD e da identifica\u00e7\u00e3o digital<\/a><\/li>\n
  4. Tipos comuns de fraude digital relacionada com a identidade<\/a><\/li>\n
  5. Tecnologias-chave para combater a fraude de identidade digital<\/a><\/li>\n
  6. Conclus\u00e3o: uma Europa mais digital precisa de uma identidade mais fi\u00e1vel<\/a><\/li>\n
  7. Perguntas mais frequentes<\/a><\/li>\n<\/ol>\n

    [\/vc_column_text][vc_empty_space height=”80px” css=”.vc_custom_1753359398112{margin-top: -70px !important;}” el_id=”uno”][vc_column_text css=”.vc_custom_1753355149588{padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: #47d7ac !important;}” dp_animation=””]<\/p>\n

    Introdu\u00e7\u00e3o: A Europa a caminho de uma economia digital sem fronteiras<\/strong><\/span><\/h2>\n

    [\/vc_column_text][vc_column_text css=”” dp_animation=””]O Mercado \u00danico Digital (MUD) \u00e9 o espa\u00e7o regulat\u00f3rio e econ\u00f3mico da UE que elimina as barreiras digitais entre os 27 Estados-Membros<\/strong>, para que os cidad\u00e3os e as empresas possam operar com plena validade jur\u00eddica em qualquer pa\u00eds.<\/span><\/p>\n

    Segundo dados oficiais da Comiss\u00e3o Europeia, o Mercado \u00danico Digital poderia contribuir com mais de 415 000 milh\u00f5es de euros para o PIB anual, se todo o seu potencial fosse aproveitado. A isto acrescenta-se o facto de quase 90 % dos europeus utilizarem a Internet com frequ\u00eancia e de o com\u00e9rcio eletr\u00f3nico transfronteiri\u00e7o j\u00e1 representar uma parte significativa do consumo digital na regi\u00e3o. <\/p>\n

    No entanto, para que esta vis\u00e3o se torne realidade, \u00e9 essencial resolver um desafio fundamental: a confian\u00e7a digital entre pa\u00edses, plataformas e utilizadores<\/strong>. Como garantir que uma pessoa \u00e9 quem diz ser, para al\u00e9m das fronteiras? A resposta passa pelo estabelecimento de uma infraestrutura s\u00f3lida de identidade digital,<\/strong> onde processos como a identifica\u00e7\u00e3o por v\u00eddeo certificada desempenham um papel central.[\/vc_column_text][vc_empty_space height=”110px” css=”.vc_custom_1753359401704{margin-top: -100px !important;}” el_id=”dos”][vc_column_text css=”.vc_custom_1753355251965{padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: #47d7ac !important;}” dp_animation=””]<\/p>\n

    A identidade digital como infraestrutura cr\u00edtica<\/strong><\/span><\/h2>\n

    [\/vc_column_text][vc_column_text css=”” dp_animation=””]Tal como no mundo f\u00edsico precisamos de nos identificar para abrir uma conta banc\u00e1ria ou assinar um contrato, no ambiente digital precisamos de uma identidade fi\u00e1vel, segura e universalmente reconhecida.<\/p>\n

    Neste contexto, a identifica\u00e7\u00e3o remota fi\u00e1vel<\/strong> torna-se um fator essencial para possibilitar servi\u00e7os transfronteiri\u00e7os, desde o registo digital at\u00e9 \u00e0 assinatura de documentos eletr\u00f3nicos. Mas nem qualquer m\u00e9todo serve: s\u00e3o necess\u00e1rias tecnologias robustas, audit\u00e1veis e alinhadas com o quadro regulamentar europeu, como \u00e9 o caso da videoidentifica\u00e7\u00e3o certificada<\/strong> ou da futura European Digital Identity Wallet (EDIW)<\/strong>, uma iniciativa impulsionada pelo eIDAS 2.0 para capacitar os cidad\u00e3os com credenciais digitais verific\u00e1veis e sob o seu controlo. <\/p>\n

    Garantir a seguran\u00e7a jur\u00eddica da tua empresa<\/b> ao compreender o valor probat\u00f3rio das tuas assinaturas e notifica\u00e7\u00f5es nesta compara\u00e7\u00e3o entre um prestador qualificado e um n\u00e3o qualificado<\/a>.<\/p>\n\n\n\n\n\n\n\n\n\n
    Aspecto<\/th>\neIDAS 1.0 (2014)<\/th>\neIDAS 2.0 (2024)<\/th>\n<\/tr>\n<\/thead>\n
    \u00c2mbito<\/td>\nPrincipalmente o setor p\u00fablico<\/td>\nSetor p\u00fablico e privado<\/td>\n<\/tr>\n
    Carteira<\/td>\nN\u00e3o previsto<\/td>\nA carteira EUDI \u00e9 obrigat\u00f3ria por pa\u00eds membro<\/td>\n<\/tr>\n
    Atributos verific\u00e1veis<\/td>\nApenas identifica\u00e7\u00e3o b\u00e1sica<\/td>\nDiplomas, cart\u00f5es de identifica\u00e7\u00e3o, dados empresariais<\/td>\n<\/tr>\n
    Setores regulados<\/td>\nSem obriga\u00e7\u00e3o espec\u00edfica<\/td>\nBanca, seguros e servi\u00e7os p\u00fablicos est\u00e3o sujeitos a essa obriga\u00e7\u00e3o<\/td>\n<\/tr>\n
    QTSP<\/td>\nCertifica\u00e7\u00e3o volunt\u00e1ria<\/td>\nQuadro refor\u00e7ado e auditado periodicamente<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    \"Integra\u00e7\u00e3o[\/vc_column_text][vc_empty_space height=”110px” css=”.vc_custom_1753359405904{margin-top: -100px !important;}” el_id=”tres”][vc_column_text css=”.vc_custom_1753355286797{padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: #47d7ac !important;}” dp_animation=””]<\/p>\n