{"id":22326,"date":"2016-02-16T15:50:18","date_gmt":"2016-02-16T14:50:18","guid":{"rendered":"https:\/\/mailcommsgroup.com\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/"},"modified":"2023-09-08T09:40:06","modified_gmt":"2023-09-08T07:40:06","slug":"gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems","status":"publish","type":"post","link":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/","title":{"rendered":"GMC. Insurance. Delivering multichannel communications without replacing legacy systems."},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css=&#8221;.vc_custom_1459266224606{padding-right: 10px !important;padding-left: 10px !important;}&#8221; type=&#8221;grid&#8221; parallax_speed=&#8221;0.3&#8243; mute=&#8221;muted&#8221;][vc_column][vc_single_image image=&#8221;6534&#8243; img_size=&#8221;full&#8221;][vc_column_text]White paper from our partner GMC that conveys the <strong>ease of implementing GMC Inspire in multichannel customer communication processes without the need to replace legacy systems<\/strong>.<\/p>\n<p>Although there has been much talk about restructuring the data and communications outputs of legacy systems to provide modern customer communications management (CCM), the approach to the solution has not been sufficiently understood.<\/p>\n<p>With investment budgets down and profits dwindling, legacy application maintenance is the most commonly contemplated despite the number of problems it has.<\/p>\n<p>With the help of <strong>Forrester as an independent analyst, this whitepaper takes a look at what systems restructuring means for insurance companies<\/strong>. Reviews three options for upgrading systems to achieve multichannel communications comparing cost, risk and implementation time to achieve results. Through case studies, the <strong>benefits of maintaining brand consistency, legal compliance, risk and commercial opportunities<\/strong> are explained.<\/p>\n<p>It will be shown that:<\/p>\n<ul style=\"list-style-type: none;\">\n<li>More than <strong>two thirds of all customer communications are print<\/strong> and not multichannel (mobile, email, web, etc.).<\/li>\n<li>70% of <strong>insurance companies are planning or are currently considering projects to improve customer communications in the next 12<\/strong> months.<\/li>\n<\/ul>\n<p>Finally, this document brings us questions that help us to choose the path for the implementation of a multichannel communication strategy throughout the organization.<\/p>\n<p style=\"text-align: right;\">Javier Echebarria<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row css=&#8221;.vc_custom_1459266224606{padding-right: 10px !important;padding-left: 10px !important;}&#8221; type=&#8221;grid&#8221; parallax_speed=&#8221;0.3&#8243; mute=&#8221;muted&#8221;][vc_column][vc_single_image image=&#8221;6534&#8243; img_size=&#8221;full&#8221;][vc_column_text]White paper from our partner GMC that conveys the ease of implementing GMC Inspire in multichannel customer communication processes without the need to replace legacy systems. Although there has been much talk about restructuring the data and communications outputs of legacy systems to provide modern [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":6535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[480,481],"class_list":["post-22326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication-solutions-with-legal-value","category-omnichannel-communication-solutions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GMC. Insurance. Delivering multichannel communications without replacing legacy systems. - Mailcomms Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GMC. Insurance. Delivering multichannel communications without replacing legacy systems. - Mailcomms Group\" \/>\n<meta property=\"og:description\" content=\"[vc_row css=&#8221;.vc_custom_1459266224606{padding-right: 10px !important;padding-left: 10px !important;}&#8221; type=&#8221;grid&#8221; parallax_speed=&#8221;0.3&#8243; mute=&#8221;muted&#8221;][vc_column][vc_single_image image=&#8221;6534&#8243; img_size=&#8221;full&#8221;][vc_column_text]White paper from our partner GMC that conveys the ease of implementing GMC Inspire in multichannel customer communication processes without the need to replace legacy systems. Although there has been much talk about restructuring the data and communications outputs of legacy systems to provide modern [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\" \/>\n<meta property=\"og:site_name\" content=\"Mailcomms Group\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-16T14:50:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-08T07:40:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"892\" \/>\n\t<meta property=\"og:image:height\" content=\"623\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Victoria Garcia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CommsCustomer\" \/>\n<meta name=\"twitter:site\" content=\"@CommsCustomer\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Victoria Garcia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\"},\"author\":{\"name\":\"Victoria Garcia\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#\/schema\/person\/f80f8b8ba697698a1f5872c674be0139\"},\"headline\":\"GMC. Insurance. Delivering multichannel communications without replacing legacy systems.\",\"datePublished\":\"2016-02-16T14:50:18+00:00\",\"dateModified\":\"2023-09-08T07:40:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\"},\"wordCount\":263,\"publisher\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg\",\"articleSection\":[\"Communication solutions with legal value\",\"Omnichannel communication solutions\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\",\"url\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\",\"name\":\"GMC. Insurance. Delivering multichannel communications without replacing legacy systems. - Mailcomms Group\",\"isPartOf\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg\",\"datePublished\":\"2016-02-16T14:50:18+00:00\",\"dateModified\":\"2023-09-08T07:40:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage\",\"url\":\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg\",\"contentUrl\":\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg\",\"width\":892,\"height\":623,\"caption\":\"GMC Insurance\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Mailcomms Group\",\"item\":\"https:\/\/mailcommsgroup.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\/\/mailcommsgroup.com\/en\/blog\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"GMC. Insurance. Delivering multichannel communications without replacing legacy systems.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#website\",\"url\":\"https:\/\/mailcommsgroup.com\/en\/\",\"name\":\"MailComms Group\",\"description\":\"La transformaci\u00f3n digital a trav\u00e9s de la comunicaci\u00f3n omnicanal, con plena validez legal.\",\"publisher\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#organization\"},\"alternateName\":\"MailComms Group\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mailcommsgroup.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#organization\",\"name\":\"MailComms Group - Soluciones de comunicaci\u00f3n omnicanal con validez legal.\",\"alternateName\":\"MailComms Group\",\"url\":\"https:\/\/mailcommsgroup.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2023\/05\/icon_mini_mailcommsgroup.png\",\"contentUrl\":\"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2023\/05\/icon_mini_mailcommsgroup.png\",\"width\":512,\"height\":512,\"caption\":\"MailComms Group - Soluciones de comunicaci\u00f3n omnicanal con validez legal.\"},\"image\":{\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/CommsCustomer\",\"https:\/\/www.linkedin.com\/company\/customercomms\/\",\"https:\/\/www.youtube.com\/channel\/UCtvYLee1QHy89JS2-gMgnTQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/mailcommsgroup.com\/en\/#\/schema\/person\/f80f8b8ba697698a1f5872c674be0139\",\"name\":\"Victoria Garcia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/84a2f1c42bc546dc20404b985f989aa0d0d7df03277d89aaa5d33a95b108a9b1?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/84a2f1c42bc546dc20404b985f989aa0d0d7df03277d89aaa5d33a95b108a9b1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/84a2f1c42bc546dc20404b985f989aa0d0d7df03277d89aaa5d33a95b108a9b1?s=96&d=mm&r=g\",\"caption\":\"Victoria Garcia\"},\"url\":\"https:\/\/mailcommsgroup.com\/en\/blog\/author\/v_garcia\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"GMC. Insurance. Delivering multichannel communications without replacing legacy systems. - Mailcomms Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/","og_locale":"en_US","og_type":"article","og_title":"GMC. Insurance. Delivering multichannel communications without replacing legacy systems. - Mailcomms Group","og_description":"[vc_row css=&#8221;.vc_custom_1459266224606{padding-right: 10px !important;padding-left: 10px !important;}&#8221; type=&#8221;grid&#8221; parallax_speed=&#8221;0.3&#8243; mute=&#8221;muted&#8221;][vc_column][vc_single_image image=&#8221;6534&#8243; img_size=&#8221;full&#8221;][vc_column_text]White paper from our partner GMC that conveys the ease of implementing GMC Inspire in multichannel customer communication processes without the need to replace legacy systems. Although there has been much talk about restructuring the data and communications outputs of legacy systems to provide modern [&hellip;]","og_url":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/","og_site_name":"Mailcomms Group","article_published_time":"2016-02-16T14:50:18+00:00","article_modified_time":"2023-09-08T07:40:06+00:00","og_image":[{"width":892,"height":623,"url":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg","type":"image\/jpeg"}],"author":"Victoria Garcia","twitter_card":"summary_large_image","twitter_creator":"@CommsCustomer","twitter_site":"@CommsCustomer","twitter_misc":{"Written by":"Victoria Garcia","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#article","isPartOf":{"@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/"},"author":{"name":"Victoria Garcia","@id":"https:\/\/mailcommsgroup.com\/en\/#\/schema\/person\/f80f8b8ba697698a1f5872c674be0139"},"headline":"GMC. Insurance. Delivering multichannel communications without replacing legacy systems.","datePublished":"2016-02-16T14:50:18+00:00","dateModified":"2023-09-08T07:40:06+00:00","mainEntityOfPage":{"@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/"},"wordCount":263,"publisher":{"@id":"https:\/\/mailcommsgroup.com\/en\/#organization"},"image":{"@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage"},"thumbnailUrl":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg","articleSection":["Communication solutions with legal value","Omnichannel communication solutions"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/","url":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/","name":"GMC. Insurance. Delivering multichannel communications without replacing legacy systems. - Mailcomms Group","isPartOf":{"@id":"https:\/\/mailcommsgroup.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage"},"image":{"@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage"},"thumbnailUrl":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg","datePublished":"2016-02-16T14:50:18+00:00","dateModified":"2023-09-08T07:40:06+00:00","breadcrumb":{"@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#primaryimage","url":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg","contentUrl":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2021\/04\/GMC-Insurance.jpg","width":892,"height":623,"caption":"GMC Insurance"},{"@type":"BreadcrumbList","@id":"https:\/\/mailcommsgroup.com\/en\/blog\/gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems-gmc-paper-insurance-delivering-multichannel-communications-without-replacing-legacy-systems\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Mailcomms Group","item":"https:\/\/mailcommsgroup.com\/en\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/mailcommsgroup.com\/en\/blog\/"},{"@type":"ListItem","position":3,"name":"GMC. Insurance. Delivering multichannel communications without replacing legacy systems."}]},{"@type":"WebSite","@id":"https:\/\/mailcommsgroup.com\/en\/#website","url":"https:\/\/mailcommsgroup.com\/en\/","name":"MailComms Group","description":"La transformaci\u00f3n digital a trav\u00e9s de la comunicaci\u00f3n omnicanal, con plena validez legal.","publisher":{"@id":"https:\/\/mailcommsgroup.com\/en\/#organization"},"alternateName":"MailComms Group","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mailcommsgroup.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/mailcommsgroup.com\/en\/#organization","name":"MailComms Group - Soluciones de comunicaci\u00f3n omnicanal con validez legal.","alternateName":"MailComms Group","url":"https:\/\/mailcommsgroup.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mailcommsgroup.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2023\/05\/icon_mini_mailcommsgroup.png","contentUrl":"https:\/\/mailcommsgroup.com\/wp-content\/uploads\/2023\/05\/icon_mini_mailcommsgroup.png","width":512,"height":512,"caption":"MailComms Group - Soluciones de comunicaci\u00f3n omnicanal con validez legal."},"image":{"@id":"https:\/\/mailcommsgroup.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/CommsCustomer","https:\/\/www.linkedin.com\/company\/customercomms\/","https:\/\/www.youtube.com\/channel\/UCtvYLee1QHy89JS2-gMgnTQ"]},{"@type":"Person","@id":"https:\/\/mailcommsgroup.com\/en\/#\/schema\/person\/f80f8b8ba697698a1f5872c674be0139","name":"Victoria Garcia","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/84a2f1c42bc546dc20404b985f989aa0d0d7df03277d89aaa5d33a95b108a9b1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/84a2f1c42bc546dc20404b985f989aa0d0d7df03277d89aaa5d33a95b108a9b1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/84a2f1c42bc546dc20404b985f989aa0d0d7df03277d89aaa5d33a95b108a9b1?s=96&d=mm&r=g","caption":"Victoria Garcia"},"url":"https:\/\/mailcommsgroup.com\/en\/blog\/author\/v_garcia\/"}]}},"_links":{"self":[{"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/posts\/22326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/comments?post=22326"}],"version-history":[{"count":1,"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/posts\/22326\/revisions"}],"predecessor-version":[{"id":22347,"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/posts\/22326\/revisions\/22347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/media\/6535"}],"wp:attachment":[{"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/media?parent=22326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mailcommsgroup.com\/en\/wp-json\/wp\/v2\/categories?post=22326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}